The Impact of Employee Resource Groups on Business Performance: Three Key Factors

Photo by Brooke Cagle on Unsplash Employee Resource Groups (ERGs) play a crucial role in fostering inclusion and diversity in the workplace. These groups provide support, networking, professional development, and community engagement opportunities for employees. They also have a positive impact on Business by promoting diversity of thought and improving employee engagement and morale. Participation…

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Consider Rebranding Your Business? Begin With a Marketing Audit

Companies frequently undergo rebranding in order to maintain competitiveness and relevance in the market. Whether influenced by changes in consumer preferences, mergers and acquisitions, or a desire to redefine their brand identity, executing a successful rebranding strategy requires careful planning and meticulous execution. A positive outlook on rebranding opens the company to new possibilities, with…

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