In a groundbreaking move, legendary rock band KISS has sold their catalog, brand name, and intellectual property to Swedish company Pophouse Entertainment Group for $300 million. This deal was announced after the band bid farewell to live touring in December 2023, marking the end of an era.
Pophouse plans to leverage the iconic KISS legacy to develop unique projects such as a biopic, avatar show, and KISS-themed experience. The band members will play key roles in these ventures, ensuring that their music and imagery continue to captivate fans for generations to come.
The partnership with Pophouse includes the development of digital avatars, which were previewed at KISS’s final live show in New York. Through cutting-edge Technology and creativity, Pophouse aims to bring the full KISS experience to both existing and new fans worldwide.
The avatar show is scheduled to launch in 2027, further cementing KISS’s place in rock ‘n’ roll history. This partnership not only marks a new chapter for the band but also ensures their eternal presence in the world of music and entertainment.
It is worth noting that Pophouse’s acquisition of KISS’s catalog is a significant move, as the company had previously only partnered with Swedish artists. This deal adds to their growing portfolio, which also includes the music catalog of Cyndi Lauper.
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