BT Group and Broadpeak have announced today their partnership on a groundbreaking solution for live video streaming. The Multicast-Assisted Unicast Delivery (MAUD) solution, which features Broadpeak’s nanoCDN™ multicast ABR (mABR), promises more reliable, efficient, and sustainable live video streaming with exceptional quality. Major broadcasters and content companies are set to trial this innovative solution in 2024.
Broadpeak is equipping BT Group with components to establish the world’s first MAUD-enabled network, including its proven nanoCDN mABR Technology. This integration will allow BT Group’s consumer smart hub routers to leverage multicast capabilities, grouping individual streams in the network core before converting them back to unicast at the edge for seamless consumption on end-user devices. With MAUD, video service providers can deliver high-quality content efficiently to millions of viewers while reducing costs for broadcasters, CDNs, and internet service providers.
MAUD’s unique architecture seamlessly integrates with content provider player applications, eliminating the need for app modifications and reducing energy usage by up to 50% during peak events. This innovative approach also enhances the quality of live video streaming, providing a superior viewing experience for audiences.
Howard Watson, Chief Security and Networks Officer at BT Group, expressed excitement about the partnership with Broadpeak, citing MAUD as a revolutionary development in delivering live video over the internet. Jacques Le Mancq, CEO of Broadpeak, echoed this enthusiasm, highlighting MAUD’s potential to transform video quality, content delivery, and sustainability for broadcasters and service providers.
The collaboration between BT Group and Broadpeak marks a significant advancement in the world of live video streaming, offering a glimpse into the future of content delivery technology. With MAUD leading the way, viewers can expect a more reliable and immersive video streaming experience, setting a new standard for the industry.
Read More Technology News
